Google Adwords
Google AdWords is a pay per click internet marketing campaign, meaning you only pay when someone clicks on your ad. To define the keywords, think of what a customer would type into Google search to find your company (consignment, used clothing, clothing boutique, etc.). They can be single words or phrases. Once you have the list defined, we will get you the cost of a click for each keyword (they are all different depending on the popularity of that word being used in searches). Maintenance involves tweaking ads and keywords to ensure the most utilized ads and keywords are being implemented.
- We research Keywords
We do extensive keyword research to assist with selection of the most viable keyword(s) for your business. - We create your ads
We create ads and choose keywords, which are words or phrases related to your business. We also help you identify the landing page that a person reaches when clicking on your ad. - Your ads appear on Google
When people search on Google using one of your keywords, your ad may appear next to the search results. Now you're advertising to an audience that's already interested in you. - You attract customers
People can simply click your ad to make a purchase or learn more about you. - Ongoing Support
We manage your keyword bids on an ongoing basis and also do a monthly analysis of the campaign making suggestions for changes or improvements and providing capaign status reports.